Map the offer
Who it is for, where you can fulfil it, and the sentence a stranger should understand in a few seconds.
Performance marketing · Lead generation
Enquiries your sales team can work today
Adpeako plans and buys demand for companies that close on the phone, on the road, or in a diary. You decide what counts as a good lead. We build the route, run the media, and pass people through in the system you already open.
- Search
- Paid social
- Native placements
- Landing pages
- Email follow-up
- Reporting in plain language
Services
Three ways to buy the work
The price follows the brief: the offer, the territory, and the standard you set. This site does not publish a universal rate.
Accepted enquiries
You pay for records that meet a written definition: product, area, and the fields sales needs. Rejection rules are part of the brief, not a surprise on the invoice.
Read the serviceBooked conversations
For teams that lose the day to chasing, we confirm the person still wants to talk and place a time on the diary you already use.
Read the serviceCampaigns in your name
Pages and ads carry your brand. We handle the plan, the creative direction, the media, and a report a board can read. The lead rule still sits in the brief.
Read the serviceHow it works
From offer to a lead your team will call
Four steps. None of them start with a pile of names and a hope.
Lock the lead
Write what you will accept and what you will reject: territory, product, fields, and duplicates.
Build the route
A page that states the offer, a form that asks only what sales needs, and the channels that fit how buyers look.
Hand off and tighten
Enquiries land in your inbox, CRM, or diary. Quality feedback moves spend toward what the team can close.
Verticals
Built around a defined offer in a defined place
These are categories we know how to brief. They are not a list of clients, and they are not a scoreboard.
Home improvement
Windows, doors, roofing, kitchens — a homeowner, a postcode you cover, and a product you install.
See the briefHome energy
Solar, heat, insulation. The brief includes the measures you install and the rules you already follow.
See the briefTrades and property
A job type and a radius. The enquiry should be a job your crew can actually take.
See the briefFinance introductions
Only the enquiry types a firm is allowed to receive. Those limits are part of the brief.
See the briefProfessional services
Consultations for firms that sell advice. The page has to say who the offer is for.
See the briefB2B pipeline
A defined offer sold to a role or company type, with a sales team on the other end.
See the briefTrust, without borrowed numbers
The figures that matter are yours
Adpeako does not print another company’s results as its own. A campaign is framed with four planning figures, and each one comes from how you sell.
Illustrative
The band
How many accepted enquiries a week your team can actually work.
Illustrative
The ceiling
What you will pay for an enquiry you accept. Quoted from the brief, not from a rate card on this site.
Illustrative
The rule
What you will reject: area, product, duplicates, missing fields.
Illustrative
The rhythm
How often we read quality with you and shift spend toward what holds up.
These are labels for a planning conversation. They are not Adpeako performance claims.
Who it is for
The people on the other side of the brief
Sales, marketing, and the owner. The brief is written for the person who has to act on the enquiry.
Field sales
Diary-led teams that need a confirmed conversation, not a spreadsheet of names to chase between appointments.
In-house marketing
People who already have a brand and want media bought against a written rule for what a lead is.
Owners
Operators who would rather tie cost to accepted demand than to a retainer with no definition of done.
FAQ
Straight answers
What does Adpeako do?
We help companies with a sales team create demand. That means the offer page, the enquiry path, and the media that brings the right people to it. The output is an enquiry or a booked conversation that matches a definition we agree first.
How is the work priced?
Three shapes. Pay for enquiries that meet the written definition. Pay for conversations we confirm and place on the diary. Or a managed campaign under your brand, priced against the media we run. The number depends on the offer, the territory, and the standard you set. We quote from the brief.
Are we locked into a long contract?
Commercial terms are agreed per engagement. Outcome-priced work is scoped so you can pause when quality or volume is off. A branded media engagement has a review point written into the plan. Nothing on this website is itself a contract.
Which channels do you use?
Search, paid social, native placements, and the page the traffic lands on. Follow-up email is used when it belongs in the path. We pick from the brief. We do not claim platform partner badges on this site.
How do enquiries reach our team?
On the route you already use: a shared inbox, a CRM, or a calendar. The point is that sales can read a new enquiry without learning another tool.
Which businesses is this for?
Teams that sell a defined offer in a defined territory — home improvement, home energy, trades, finance introductions, professional services, and other business pipelines. If your category is not listed, send the brief. If buyers can be reached responsibly, we will say whether we can help.
What do you need to start?
The offer, where you can fulfil it, what a useful enquiry includes, what you will reject, and how a new enquiry should arrive. We also need the person who can judge lead quality in the first weeks.
Does this website store the form?
No. The form is a preview. Submitting it only shows a confirmation on the page. It is not emailed and not saved. Write to hello@adpeako.com if you want a reply.
Contact
Tell us what you sell
Share the offer and the territory. We will say whether we can help and how we would price it. If you would rather write directly, use the email.